August 2017 Print

Letter from the President

Sept 15 may seem far away, but will be here soon! That date is significant because it’s the “early bird” deadline for the PRemier Awards.

The PRemier Awards are the annual award program hosted by the Public Relations Society of America Northeast Wisconsin chapter, and I encourage you to apply.

What’s in it for you? PRemier Awards are a great way to earn accolades reflecting your success, which can then be shared on your LinkedIn page and resume. Talking about your own work doesn’t always come off well, but sharing that your project won an award is much easier.  Submitting an award application can become a valuable source of feedback from other PR professionals. And it’s a fitting channel to honor the work done for your company, department, or team.

Information about the PRemier Awards is found here. I encourage you to think about projects you’ve done in the last year that might be a good fit, and start preparing applications!

Award judging is done by the PRSA Dayton, Ohio chapter, and award criteria is drawn from the Accreditation in Public Relations (APR) Study Guide. A helpful video about submitting a PRemier Award entry is found here. If you have questions about applying, email the Awards Committee at

Creating an award entry takes time, so I encourage you to go onto the website, learn about the award entry process, and start planning.

“The future is always beginning now.”  ~Mark Strand

 Best wishes on a successful award entry!

 ~ Angela Brumm

President, PRSA Northeast Wisconsin

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Upcoming Events

While fun and ethics may not seem to belong in the same sentence, we'll tackle Public Relations ethics at our September meeting in a way that will leave you smiling.

Jim Streed Tom Schoffelman

September is Ethics Month in PRSA, which gives us the opportunity to reflect and make a deep dive into the ethics surrounding issues and questions we face daily. In conversation with Jim Streed, APR, chapter ethics officer, and Tom Schoffelman, APR, chapter past president, you'll be invited to:

* Discover your personal "Ethics IQ"
* Learn from your peers' experiences
* Explore the many on-demand resources available to you from PRSA

If you think only wonks and nerds can have fun with ethics, think again. Spend your lunch hour (11:30 a.m. - 1 p.m.) with us at The Marq (3177 French Road) on Tuesday, September 19.   Register now!

$25.00 PRSA Member
$30.00 after 7 pm. on September 14

$35.00 Non-Member/Guest
$40.00 after 7 p.m. on September 14

$15.00 Full-Time Student
$20.00 after 7 p.m. on September 14


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PRemier Awards

PRemier Awards

The deadline for Early Bird entries is only one month away! Submit your outstanding public relations work for the 2017 PRemier Awards by September 15 and pay reduced entry fees: Members pay only $30 per entry and non-members pay just $45 per entry. (Note: The FINAL entry date is Sept. 29.)

 Before assembling your entry, watch this short video featuring PRSA veteran Jim Streed, APR. Jim shares helpful tips for writing a winning entry according to the PRSA/APR guidelines, giving you the best chance for success this awards season!

The annual PRemier Awards recognizes outstanding PR professionals in Northeastern Wisconsin. A luncheon to honor exceptional award entries will be held Tuesday, Nov. 14, at The Marq in De Pere. Learn more about the 2017 PRemier Awards including award categories, eligibility, deadlines, how to enter and more at

Communicator of the Year

Do you know a PR professional from the area that has demonstrated communications excellence? Nominate them for the 2017 Communicator of the Year! Nominating yourself or a colleague is easy. Simply email  the nominee’s, name, title, employer and no more than 500 words describing their recent accomplishments. Entries are due September 30th. For more information visit:


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Tips and Tricks

If you've been thinking about making a job change or just like to keep on top of how folks search for greener pastures, check out a new webinar from PRSA: "Gain an Edge in Your Job Search: Tips for Understanding Employers and Building Confidence." This webinar, which is FREE for PRSA members, will be held this Thursday, Aug. 17 from 2-3 p.m. CST.  

Here's what you can expect to learn:

What are employers really looking for when they scan resumes? In the ever competitive world of job searching there are many overlooked details. Communications is a growing and competitive field and according to the Bureau of Labor Statistics, the field will grow 7% through the next 8 years. This webinar will explore several tips on understanding what employers really look for in candidates and how to best position yourself to stand out among the competition.

By the end of this webinar participants will be able to:

  • Understand employers are looking for and what they want to know about you
  • Navigate PRSA's Jobcenter and career resources
  • Demonstrate confidence from the resume development all the way to the interview


Register today and take advantage of this great member perk!

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